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GoMocs.com Sets Monthly Traffic Records
Courtesy: GoMocs.com
Even during a leap year, February is the shortest month on the calendar.  Despite the fewer number of days, February 2012 saw record traffic for GoMocs.com, the official website of the Chattanooga Mocs. 

GoMocs.com experienced a total of 569,154 Pageviews in the 29 days of last month, more than doubling the amount of traffic from the same time in 2011.  It broke the previous record of 516,804 monthly Pageviews set in September 2009.

"For the past five years we have seen tremendous growth in our website, both in the amount of traffic that it attracts and the amount of information and services it provides," stated Director of Athletics Rick Hart.  "We continue to improve our delivery of unique content while providing premier customer service through easy access of information, ticketing, live broadcasts and on demand audio and video."

Along with the overall Pageview increase, GoMocs.com also saw an increase in Unique Users.  February was the third highest month in the category, with 60,621 unique viewers visiting the site.  This was 84% higher than February 2011 and only the third time the site had over 60,000 viewers in a month. 

GoMocs.com is producing more live streaming events than ever before, resulting in a 63% increase in the number of viewers from last season.  This helped set a new mark in the Time on Site category last month.  Each user was spending an average of 5:15 on the site, considerably higher than the previous benchmark of 4:38 established last February.  

February is always the highest month for Time on Site.  This is due to the volume of live streams through basketball and softball and the popularity of the Football Signing Day videos.

E-Commerce also accounted for a portion of the traffic increase.  GoMocs.com processed 5,857 transactions between ticketing and MocsVision subscriptions.  MocsVision subscriptions had a record month and were up 126% from February 2011. 

GoMocs.com has increased its Pageviews and Unique Users in each of the past five years.  With four months left in the fiscal year, the site is already over 90% of its record numbers from last season in both categories.  The site is expected to top 500,000 Unique Users and 3.5 million Pageviews in the coming months. 

There are numerous sponsorship opportunities with the Mocs and specifically GoMocs.com.  For more information on any potential partnership or advertising on the site, contact Mocs Sports Properties General Manager Hank Cobb (423-425-5800 or hcobb@mocssportsproperties.com.)

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